About Course
This 360-degree course is your complete guide to turning a passion for jam making into a profitable business. You will learn the science of preserving, how to create unique and trendy flavors from scratch, and the entire process of branding, packaging, and selling your artisan creations. This course covers everything from food safety and legal requirements to pricing and social media marketing.
Course Content
- Welcome: The Artisan Jam RenaissancePreview
- Jam Making Science 101: The Role of Fruit, Sugar, Pectin, and AcidPreview
- Ingredient Deep Dive: Sourcing Fruit (Local, Frozen, Seasonal)Preview
- Ingredient Deep Dive: Pectin (Natural vs. Commercial) and SugarsPreview
- The Essential Equipment: Pots, Scales, Jars, and SterilizersPreview
- Kitchen Safety & Sanitation (Sterilizing Jars and Lids)Preview
- Learner's ActivityPreview
- The Foundations: Your Home Preserving LabPreview
- Project 1: The Classic Strawberry Jam (Using commercial pectin)Preview
- Project 2: The Classic Berry Jam (Maceration technique)Preview
- Project 3: The Classic Marmalade (Working with citrus)Preview
- How to Test for "Set" (The Plate Test, Spoon Test, Temp Test)Preview
- "Water Bath Canning": The Process for Shelf-Stable JarsPreview
- Troubleshooting: Runny Jam, Cloudy Jam, CrystallizationPreview
- Learner's ActivityPreview
- Your First Batches: Classic Techniques & RecipesPreview
- Flavor Pairing 101: The "Jam Flavor Wheel"Preview
- Adding Herbs (Rosemary, Thyme, Basil, Mint)Preview
- Adding Spices (Cardamom, Cinnamon, Chili, Ginger)Preview
- Formulating Low-Sugar & "Chia Seed" JamsPreview
- Creating "Savory" Jams (e.g., Onion, Bacon, Tomato)Preview
- Learner's ActivityPreview
- Creative Curation: Unique Flavors & FormulationsPreview
- Good Manufacturing Practices (GMP) for Your Home KitchenPreview
- Legal 101: Understanding "Cottage Food Laws" in Your AreaPreview
- Legal 102: Labeling Requirements (Ingredients, Net Wt., Allergens, Location)Preview
- Calculating Shelf Life and "Best By" DatesPreview
- Keeping Records: Batch Logs and Recipe LogsPreview
- Learner's ActivityPreview
- Legal, Safety & Production (The "Business" Side)Preview
- Finding Your Brand Niche (e.g., Farm-to-Jar, Modern Flavors, Luxury)Preview
- Creating Your Brand Name, Logo, and VibePreview
- Sourcing 101: Unique Jars (Hex, Mason, Weck)Preview
- Label Design 101: Using Canva to Create Your LabelsPreview
- The "Finishing Touches": Fabric Toppers, Twine, Wax SealsPreview
- Creating "Gift Sets" and BundlesPreview
- Learner's ActivityPreview
- Branding & "Aesthetic" PackagingPreview
- Pricing Your Jam: Calculating Cost of Goods Sold (COGS)Preview
- The Pricing Formula: (COGS + Labor) = Wholesale x 2 = RetailPreview
- Sourcing 101: Buying Ingredients & Jars in BulkPreview
- Sales Channels: Farmer's Markets (Your #1 Spot)Preview
- Sales Channels: Local Boutiques & Coffee ShopsPreview
- Sales Channels: Etsy & Your Own Website (Shipping)Preview
- Learner's ActivityPreview
- Pricing, Sales & OperationsPreview
- Product Photography: Making Your Jam Look IrresistiblePreview
- Marketing 101: Instagram & Pinterest (The "Aesthetic" Channels)Preview
- Content Strategy: "How-To-Use-It" (Recipes, Pairings)Preview
- Showing the "Process" (Behind the Scenes, Farmer's Market Hauls)Preview
- Running a Stall: Farmer's Market Display & SamplingPreview
- Collaborating with Other Food Businesses (Bakers, Cheesemongers)Preview
- Learner's ActivityPreview
- Marketing Your Jam BusinessPreview
Earn a certificate
Add this certificate to your Resume/CV to demonstrate your skills & increase your chances of getting noticed.
Free
- Beginner
- 1 students
- Certificate of completion